the people


joao rodrigues

senior account executive

“Be brave. Take risks. Nothing can substitute experience.” – Paulo Coelho

After 20+ years in New York, this Brazilian native relocated to Miami to expand his expertise in hospitality PR. Prior to joining Diamond, Joao worked as a destination marketing and public relations professional, handling a wide range of clients, including: Rio de Janeiro Convention & Visitors Bureau, Macau Government Tourist Office, Riviera Maya and others. More recently, Joao managed public relations in North America for Brazil Tourism and other Brazilian governmental entities. He was instrumental in securing major print, online and broadcast results for Brazil during the 2014 World Cup and 2016 Rio Olympics, including interviews with CNN’s Richard Quest, Bloomberg, The Today Show and more.

Joao got a degree in business journalism from Baruch College and initially worked as a financial research editor for Crain’s New York Business. He is a former board member and was deputy chairman of the Pacific Asia Travel Association (NY Chapter). An avid jogger, Joao likes to start his days with a beach run or a long hike. Joao is always ready to bungee jump off high places, first on the dance floor and known to embody the spirit of “Work hard, play harder”.